LEARN WITH THE BEST
We’re super excited to share the launch of the incredible Masters App, which brings the routines of world-class athletes to the palm of your hand. We collaborated with Creative Director, Rylee Ebsen, the team at Masters App, and amazing athletes, such as Shaun White, Kai Lenny, A’Ja Wilson, Bam Adebayo, and JJ Redick to help create the content for the app, along with all of its promotional assets.
We shot the pieces on Red Helium cameras with multiple camera teams across the country and tried to create an approach that would balance engaging and informative exercise capture with a cinematic and aspirational tone. In post-production - with speed and quality sharing priorities - we utilized a robust edit unit across multiple time zones to facilitate the edits and finishing. We’re proud of the result!
Filmed in NYC, Las Vegas, Miami, + Los Angeles
CLICK HERE to go to the website.
Role: Produced, Edited, and Production Services